Being an app developer means having the ability to create something that is truly valuable and useful to a huge number of people. It also means having the ability to make lots of money from it! If making money from your app is one of your main goals, then there are certain ways to help tip the scales in your favor. For instance, aiming for 18 to 24 year olds is the prime market for money-making apps. 85 percent of people in this demographic own smartphones and they each spend an average of 37 hours per month using apps! Those are numbers you simply can’t ignore. So how do you create a winning app for this demographic?
The usability of your app is vital. When developing your app you need to focus on convenience, functionality, and ease of use. People are looking for an app that makes it easier for them to survive out in the world. All of this boils down to one word – simplicity. Your app should be simple to use and not bloated with unnecessary features. In fact, the best thing you can do is create a hyper-focused app. This is an app that only performs one function, but it performs it extremely well. Young people in this demographic love simple apps like Snapchat that only do one thing. Strip down your app, streamline it, and focus on minimalism!
The hardest part of developing the app is going to be making something original. If you’re having a hard time coming up with any of your own ideas then it can’t hurt to research some other apps that aren’t doing very well and simply improving upon their idea. It’s a great way to get started. Once you have your idea you’ll want to make sharing content from within the app a priority. The 18 to 24 demographic loves sharing information for the world to see. They want to tweet about content, post things to Facebook, and even send items to friends via SMS message. These are options that your app needs to have! In addition to sharing between peers, users in this age group also want to be able to share their information across the wealth of devices they own. Make sure that you put some effort into streamlining the mobile experience between various devices like an iPhone, an iPad, a laptop, and an Apple Watch!
If you want to make money with your app then this is the place to start doing your research. Learn how to give this demographic what they want and they’ll happily shell out some cash!
Read the full article here: Money Making App Users – 5 Tips for Capturing Your Biggest Customer