India is currently experiencing a smartphone renaissance. It only takes one look at the mobile app numbers to see how true this is. Turns out retail shopping apps are seeing a huge amount of success in the Indian market. The country is also leading the world in mobile-first shopping. 6 of the top 10 mobile retail apps feature a mobile-first approach to shopping. The only international company to crack the top 10 in India is Amazon. The number of downloads of retail shopping apps has grown by 4.4x since last year. This explosive growth and mobile-first approach shows a huge cultural shift in India.
Read the full article here: India’s Top 10 Retail Apps: Tapping Into the Trend of Mobile Shoppers