Where’s the most technologically-advanced place you can go within a few miles of your house? It’s not your local electronics store. It’s Starbucks. The coffee chain has been on the cutting edge of technological advancements for years. Recently it’s made some big tech leaps that have made it a haven for techies. Here’s how Starbucks is currently pushing the limits of modern technology.
At the forefront of Starbucks’ technological push is its new online ordering app. It allows users to place an order at a Starbucks location with the tap of a button so that the coffee is ready upon arrival. No hassle! Even better, Starbucks has integrated Apple Pay, which means that a user can order the coffee and pay for it before ever setting foot in the store. Or if you have a Starbucks loyalty card you can use that as a debit card of sorts to pay for your online order. Place the order, pay for it, walk into the location, and walk out without missing a beat. This is the future of food service and Starbucks is leading the charge with a perfectly-managed app.
How else is Starbucks at the cutting edge of tech? Wireless phone charging. This is one of the biggest and coolest new features of hanging out at a Starbucks. Instead of hunting around on your hands and knees trying to find an outlet, now all you have to do is take a seat at a table, grab one of the wireless charging dongles, and set your phone on the charging pad. You don’t even need your own charging cable to make this magic work. It’s a really cool feature that works flawlessly. Plus, it feels totally space-agey, which is a good thing.
Starbucks has also partnered with Spotify to let users create the music queue at stores, is exploring localized coffee delivery through the app, and has struck a deal with Lyft and the New York Times that rewards users in the coffee shop for spreading content. The most amazing thing about all of this Starbucks tech is that it works exactly as intended. It shows customers how the future is going to be easy and wonderful when technology is handled incredibly well.
Read the full article here: Why Starbucks Isn’t A Coffee Shop Anymore, It’s A Portal To The Future